{"id":3389,"date":"2012-01-27T18:02:00","date_gmt":"2012-01-27T18:02:00","guid":{"rendered":"https:\/\/www.autojm.fr\/blog\/nouvelle-publicite-smart-fortwo\/"},"modified":"2022-12-13T09:17:06","modified_gmt":"2022-12-13T09:17:06","slug":"nouvelle-publicite-smart-fortwo","status":"publish","type":"post","link":"https:\/\/www.autojm.fr\/blog\/nouvelle-publicite-smart-fortwo\/","title":{"rendered":"Nouvelle publicit\u00e9 Smart Fortwo"},"content":{"rendered":"

Les \u00e9quipes marketing Smart de Mercedes-Benz France et l’agence de communication CLM\/BBDO ont d\u00e9velopp\u00e9 ensemble une campagne publicitaire sur l’int\u00e9r\u00eat d’avoir une petite voiture pour se garer en ville.<\/p>\n

9000 panneaux publicitaires ont \u00e9t\u00e9 d\u00e9pos\u00e9s en France dont 200 \u00e0 Paris avec des slogans humoristiques en fonction de l’emplacement du panneau.<\/p>\n

On peut lire par exemple \u00ab\u00a0\u00e0 bourses, le cours de la place libre ne connait pas la crise\u00a0\u00bb ou encore \u00ab\u00a0Ce soir spectacle annul\u00e9 \u00e0 l’Olympia, l’artiste n’ a pas r\u00e9ussi \u00e0 se garer\u00a0\u00bb.<\/p>\n

Il est m\u00eame possible de cr\u00e9er soi-m\u00eame une affiche.<\/p>\n","protected":false},"excerpt":{"rendered":"

Les \u00e9quipes marketing Smart de Mercedes-Benz France et l’agence de communication CLM\/BBDO ont d\u00e9velopp\u00e9 ensemble une campagne publicitaire sur l’int\u00e9r\u00eat d’avoir une petite voiture pour se garer en ville.<\/p>\n","protected":false},"author":1,"featured_media":5486,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"content-type":"","footnotes":""},"categories":[5],"tags":[90,250,251],"class_list":["post-3389","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-actualite-automobile","tag-autojm","tag-smart","tag-smart-fortwo"],"acf":[],"yoast_head":"\nNouvelle publicit\u00e9 Smart Fortwo - AutoJM Mag<\/title>\n<meta name=\"description\" content=\"Les \u00e9quipes marketing Smart de Mercedes-Benz France et l'agence de communication CLM\/BBDO ont d\u00e9velopp\u00e9 ensemble une campagne...\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.autojm.fr\/blog\/nouvelle-publicite-smart-fortwo\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Nouvelle publicit\u00e9 Smart Fortwo - 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